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Writer's pictureMichael Beauchamp

Domain Maintenance: A Critical Aspect of Your Business

Updated: Jul 12

In today's fast-paced world, we are constantly juggling multiple tasks and responsibilities. Prioritizing the most crucial components of our businesses can be challenging. One such element that deserves high priority is your domain name.


Your domain name is closely associated with your website and email addresses. It is the part that comes after "www" and "@". To possess a domain, you must register it with the Internet Corporation for Assigned Names and Numbers (ICANN) through a registrar. Well-known domain registrars like GoDaddy and Cloudflare provide this service.


Your domain encompasses various related components, including DNS and name servers. These technologies play a vital role in ensuring that your email and website function properly. While all of these components are essential, the foundation of domain maintenance lies in renewing it annually.


To stay on top of your domain renewal, you should:


  1. Confirm Your Registrar: Identify which registrar you are using, such as GoDaddy, Cloudflare, or others.

  2. Renewal Date: Determine the renewal date and add it to your calendar as a yearly reminder, even if you outsource domain management to a third party.

  3. Auto-Renew: If you outsource management, verify that your registrar has set your domain to auto-renew. Request a screenshot of this setting for your records.

  4. Credit Card Expiration: Whether you outsource management or not, track the expiration date of the credit card used for domain renewal and add it to your calendar.

  5. Domain Transfer: If you outsource management, ensure that you have written confirmation of your ability to transfer your domain at any time.


By following these steps, you can effectively maintain your domain and prevent any potential disruptions to your website and email services. Regularly reviewing and updating your domain information will help you stay in control of your online presence and ensure a seamless experience for your customers and stakeholders.




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